Tomorrow, April 16th, the 63th International Sign Expo kicks off at Mandalay Bay in Las Vegas. The first question on everyone's mind is how many attendees will make the trek to Vegas during this economic slowdown. ISA is expecting a great turnout have done a good job putting everything together.
I am interested to see how many companies are promoting green products. There has been an increase in the amount of green marketing overall the last several years but a slower increase in actual products. I have seen a few real interesting recycling programs for digital printing and a lot of talk concerning illuminated signs.
Over the next few days I hope to find a few interesting things that can be shared. I'm also very interested to see what new products are out there and if anyone is integrating other green materials into their sign systems.
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